Wox is a rental moving boxes company, with a mission to provide environmentally friendly alternative to single-use cardboard boxes. We tried to incorporate box elements into the identity. In the logo, we can recognize a box, and the logo’s cyclic animation reflects the idea of recycling. We did everything from communication style to the website.
“OUR NEW BRAND IS SUPER FRESH AND TALK WITH CLIENT WITH DIRECT MESSAGES.”
— LAURI MAARING, FOUNDER.